Analytics & Optimization

Compare 133 analytics & optimization tools to find the right one for your needs

πŸ“‚ Subcategories

πŸ”§ Tools

Compare and find the best analytics & optimization for your needs

Polar Analytics

The #1 Analytics & BI platform for eCommerce brands.

A business intelligence and analytics platform for direct-to-consumer (DTC) brands.

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TrueProfit

The #1 Net Profit Analytics for Shopify.

A profit analytics app for Shopify stores that provides real-time insights into financial performance.

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Triple Whale

The Smart Data Platform for eCommerce.

An e-commerce analytics platform that centralizes data for better decision-making.

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SellerLegend

The Ultimate Amazon Seller Analytics Tool.

A comprehensive analytics and reporting tool for Amazon sellers.

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Daasity

The eCommerce Data & Analytics Platform for Fast-Growing Brands.

A data and analytics platform for direct-to-consumer (DTC) brands.

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FullSession

Understand your users and improve your product.

A user behavior analytics platform with session recordings, heatmaps, and feedback forms.

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Statsig

A modern feature management and product experimentation platform.

A platform for product teams to measure impact, run A/B tests, and manage feature rollouts.

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RudderStack

The Warehouse Native Customer Data Platform

An open-source, warehouse-native customer data platform (CDP) for developers.

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Lifetimely

Shopify Profit & LTV Analytics.

A profit and customer lifetime value (LTV) analytics tool for Shopify stores.

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Triple Whale

The Smart Data Platform for E-commerce.

An e-commerce analytics platform that centralizes data from various sources into a single dashboard.

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Quantum Metric

The Continuous Product Design Platform.

A platform that helps organizations build better digital products faster by providing real-time insights into the customer experience.

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Convert

A/B testing & personalization software that respects data privacy.

A fast and flexible A/B testing and personalization platform with a focus on privacy.

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Personyze

The All-in-One Personalization Platform.

A website personalization platform with AI-powered recommendations and behavioral targeting.

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Qualaroo

Ask the right questions at the right time.

A customer feedback and survey tool that allows businesses to gather insights from their website visitors and app users in real-time.

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UXtweak

All-in-one UX research platform.

A user research platform with a suite of tools for improving website and app usability.

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UXCam

The #1 mobile app analytics platform.

A mobile app analytics platform that provides session replay, heatmaps, and user journey analysis for mobile apps.

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Sprig

The AI-powered product experience platform.

A product experience platform that combines user research, feedback, and session replay with AI-powered analysis.

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Convert.com

Powerful A/B testing software that respects privacy.

A fast, reliable, and privacy-compliant A/B testing tool for e-commerce and agencies.

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LaunchDarkly

The Feature Management Platform.

A platform for managing feature flags, which enables A/B testing and controlled rollouts.

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Triple Whale

The E-commerce Operating System

An e-commerce analytics platform that centralizes your data and provides actionable insights.

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BeProfit

The All-in-One Profit Analytics Dashboard for eCommerce Businesses.

A comprehensive profit analytics and data visualization tool for Shopify stores.

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Sellerboard

Accurate Profit Analytics for Amazon Sellers.

A profit analytics and management tool for Amazon sellers.

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Glew.io

eCommerce Analytics and Business Intelligence.

A business intelligence and analytics platform for e-commerce businesses.

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Helium 10

All-in-One Amazon Seller Software.

A powerful suite of tools for Amazon sellers to manage and grow their business.

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DataHawk

The All-in-One eCommerce Analytics & Optimization Platform.

An analytics and optimization platform for brands and agencies selling on Amazon and Walmart.

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eComEngine

Software for Amazon Sellers.

A suite of tools for Amazon sellers, including FeedbackFive, RestockPro, and MarketScout.

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Teikametrics

The Leading AI-Powered Marketplace Optimization Platform.

An AI-powered platform for brands and agencies to optimize their advertising on Amazon and Walmart.

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Glew.io

E-commerce Analytics and Business Intelligence

A business intelligence platform that provides reporting and analytics for e-commerce businesses.

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Segment

The Customer Data Platform.

A customer data platform (CDP) that helps you collect, clean, and control your customer data.

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Mouseflow

The behavior analytics platform.

A tool that provides session replay, heatmaps, funnels, and form analytics to help you understand your website visitors.

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Contentsquare

The Digital Experience Analytics Platform.

A platform that helps you understand how and why your users are interacting with your app, mobile, and web sites.

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Lucky Orange

See why 99% of visitors don't convert.

A conversion rate optimization tool with dynamic heatmaps, session recordings, and live chat.

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Mouseflow

The behavior analytics platform that shows you why your visitors aren't converting.

A behavior analytics tool with heatmaps, session replays, funnels, and form analytics.

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Kameleoon

The only optimization solution with web, full stack, and feature experimentation in a single unified platform.

A unified platform for A/B testing, personalization, and feature management.

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Justuno

The AI-Powered Visitor Conversion Platform

An AI-powered platform that helps online retailers convert website traffic into customers through personalized onsite promotions.

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Privy

The #1 Sales App for Shopify & Shopify Plus

An ecommerce marketing platform that helps businesses grow their email and SMS lists and increase sales with pop-ups, email, and SMS marketing.

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Mouseflow

Understand why your visitors aren't converting.

A behavior analytics tool that provides session replay, heatmaps, funnels, and form analytics.

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Lucky Orange

See your website through the eyes of your visitors.

An all-in-one conversion optimization suite with session recordings, heatmaps, live chat, and more.

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Smartlook

Understand your users' actions. Find the 'why' behind every click.

A qualitative analytics solution for websites and mobile apps with session recordings, heatmaps, and funnels.

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Plerdy

All-in-one tool for Conversion Rate Optimization & SEO.

A multifunctional tool for website analysis that includes heatmaps, session replay, SEO checker, and pop-up forms.

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LogRocket

The only platform that combines session replay, performance monitoring, and product analytics.

A frontend monitoring and product analytics solution that helps software teams create better experiences.

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Glassbox

The single source of truth for digital experience intelligence.

A digital experience analytics platform for enterprises, providing session replay, journey mapping, and performance analytics.

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Quantum Metric

The Continuous Product Design Platform.

A platform for continuous product design that helps organizations build better digital products faster.

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Kameleoon

The only optimization solution with web, full stack, and feature experimentation in a single unified platform.

A unified platform for AI-driven personalization and A/B testing for enterprise product and marketing teams.

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PostHog

The open source product analytics platform.

An all-in-one, open-source platform for product analytics, session replay, feature flags, and A/B testing.

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Zoho PageSense

The complete conversion rate optimization and A/B testing platform.

An all-in-one CRO platform with A/B testing, heatmaps, session recording, and personalization.

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Glew.io

Ecommerce Analytics & Business Intelligence

Provides multichannel business intelligence and analytics for ecommerce.

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Klaviyo

The platform that powers smarter digital relationships.

A marketing automation platform for email, SMS, and more.

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Contentsquare

Make your digital experiences more human.

A digital experience analytics platform that helps you understand and improve the customer journey.

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Segment

The Customer Data Platform that puts customers first.

A customer data platform (CDP) that helps you collect, clean, and control your customer data.

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Mixpanel

Product analytics for understanding user behavior.

An event-based analytics platform for web and mobile applications, focusing on user interactions.

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Google Analytics

Get a deeper understanding of your customers.

A web analytics service that tracks and reports website traffic.

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Amplitude

The Digital Analytics Platform.

A product analytics platform that helps you understand user behavior and build better products.

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FullStory

The Digital Experience Intelligence Platform.

A platform that captures all user interactions on your website or app, allowing you to search, replay, and analyze every experience.

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Pendo

The all-in-one product experience platform.

A platform that helps you understand and guide your users to create better product experiences.

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Google Analytics

Get a deeper understanding of your customers.

A web analytics service that tracks and reports website traffic.

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Mixpanel

Build better products.

A product analytics platform for tracking user interactions and engagement.

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FullStory

The Digital Experience Intelligence Platform.

A digital experience intelligence platform that captures all user interaction data.

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AB Tasty

The Experience Optimization Company.

An all-in-one platform for experimentation, personalization, and feature management.

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Dynamic Yield

The Personalization Anywhereβ„’ platform.

An AI-powered personalization and decision engine for creating individualized customer experiences.

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Nosto

The Commerce Experience Platform.

An AI-powered commerce experience platform for creating personalized shopping experiences.

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Typeform

Create forms, surveys, and quizzes that people enjoy answering.

An online form builder that allows users to create engaging and conversational forms, surveys, and quizzes.

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Microsoft Clarity

See what your users want, with AI-powered insights.

A free user behavior analytics tool that helps you understand how users are interacting with your website.

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FullStory

The only platform that combines deep product analytics, robust session insights, and collaboration tools to help you answer your biggest questions.

A digital experience intelligence platform that provides session replay, heatmaps, and advanced analytics.

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Dynatrace

Software intelligence for the enterprise cloud.

An all-in-one platform for observability, security, and business analytics, with session replay capabilities.

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OpenReplay

Self-Hosted Session Replay and Product Analytics.

An open-source session replay and product analytics suite that you can self-host.

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FigPii

Conversion Rate Optimization Platform for eCommerce.

A CRO platform with A/B testing, heatmaps, session recordings, and polls, designed for e-commerce.

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AB Tasty

The Experience Optimization Platform.

An AI-powered platform for experimentation, personalization, and feature management.

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Dynamic Yield

Experience Optimization Platform.

A comprehensive personalization platform that includes A/B testing, product recommendations, and messaging.

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Mixpanel

Product Analytics for Mobile, Web, & More

A leading product analytics platform that helps you convert, engage, and retain more users.

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FullStory

The only DXI platform that combines deep product analytics, robust session insights, and collaboration tools to help you answer your biggest questions about the digital experience.

A digital experience intelligence (DXI) platform that helps you understand and improve your customer's online experience.

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Amplitude

The Digital Analytics Platform

A product analytics platform that helps you understand user behavior and build better products.

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Power BI

Create a data-driven culture with business intelligence for all.

A business analytics service by Microsoft that provides interactive visualizations and business intelligence capabilities.

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Qlik Sense

The most powerful and complete data analytics platform.

A modern data analytics platform that empowers users of all skill levels to explore data and make discoveries.

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Profitero

The Global eCommerce Intelligence Platform.

An e-commerce analytics platform for brands to optimize their performance on online retailer websites.

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Jungle Scout

The All-in-One Platform for Selling on Amazon.

A comprehensive suite of tools for Amazon sellers, from product research to launch and optimization.

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SellerApp

Your All-in-One Amazon Seller Analytics Platform.

A data analytics and management platform for Amazon sellers.

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Perpetua

eCommerce Advertising & Intelligence.

An AI-powered advertising optimization and intelligence platform for e-commerce.

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InventoryLab

Streamline Your Amazon Business.

An inventory management and accounting tool for Amazon sellers.

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Feedvisor

The AI-Powered Optimization and Intelligence Platform for Amazon.

An AI-powered platform for Amazon sellers and brands to optimize their advertising, pricing, and inventory.

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Sellics

The All-in-One Amazon Software for Brands and Agencies.

An all-in-one software platform for Amazon sellers, brands, and agencies.

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Optimizely

The Digital Experience Platform.

A platform for A/B testing, personalization, and feature flagging for websites and applications.

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Supermetrics

Move your marketing data, where you want it.

A tool for moving marketing data from various sources into reporting, analytics, and storage platforms.

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Woopra

Customer Journey Analytics.

A real-time customer journey analytics platform that helps you understand and engage your customers.

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Looker

The Business Intelligence Platform from Google Cloud.

A business intelligence and data analytics platform that helps you explore, analyze, and share real-time business analytics.

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Tableau

See and understand your data.

A visual analytics platform that helps people see and understand data.

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Power BI

Create a data-driven culture with business intelligence for all.

A business analytics service by Microsoft that provides interactive visualizations and business intelligence capabilities.

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Qlik Sense

The modern analytics platform.

A data analytics platform that helps you create flexible, interactive visualizations and make meaningful decisions.

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Domo

The Business Cloud.

A cloud-based platform that connects to any data source and provides real-time insights to everyone in your organization.

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Sisense

The Infusion Analytics Platform.

A business intelligence platform that helps you embed analytics everywhere.

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ThoughtSpot

The Modern Analytics Cloud.

A search and AI-driven analytics platform that helps you get instant answers to your data questions.

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VWO

The All-in-One Experience Optimization Platform.

A/B testing, personalization, and user feedback tools to optimize web experiences and conversions.

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Optimizely

The World's Leading Experimentation Platform.

An enterprise-level experimentation and personalization platform for web and mobile.

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Unbounce

The AI-powered landing page builder for small businesses.

A drag-and-drop landing page builder for creating and testing high-converting marketing campaigns.

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HubSpot Marketing Hub

All-in-one marketing software.

A comprehensive marketing automation platform with tools for lead generation, email marketing, and analytics.

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SurveySparrow

Turn Surveys into Conversations.

An omnichannel experience management platform that helps businesses create and distribute engaging, conversational surveys.

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Contentsquare

The Global Leader in Digital Experience Analytics.

An advanced digital experience analytics platform for enterprise businesses.

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Zoho PageSense

The complete conversion rate optimization and personalization platform.

A CRO and personalization platform with heatmaps, session recordings, A/B testing, and more.

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PostHog

The open source product analytics platform.

An open-source product analytics platform with session recording, feature flags, and A/B testing.

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Optimizely

The world's leading experimentation platform, enabling businesses to experiment everywhere.

An enterprise-level A/B testing and personalization platform for web and mobile.

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VWO

The All-in-One Experimentation Platform.

A comprehensive conversion optimization platform for A/B testing, personalization, and user insights.

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Unbounce

The AI-Powered Landing Page Builder.

A platform for building, testing, and optimizing landing pages, with built-in A/B testing.

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Optimizely

The World's Leading Experimentation Platform

A digital experience platform for A/B testing, personalization, and feature management.

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Woopra

End-to-End Customer Journey Analytics

A customer journey analytics platform to understand, engage, and retain your customers.

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Looker

The business intelligence and data application platform for the modern enterprise.

A business intelligence and data analytics platform from Google Cloud.

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Tableau

See and understand your data.

A leading data visualization and business intelligence platform.

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Domo

BI for all. The modern BI platform that works for your entire organization.

A cloud-based business intelligence platform that connects to all your data and makes it accessible to everyone.

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Sisense

Go beyond the dashboard. Infuse analytics everywhere.

An AI-driven analytics platform that helps you embed analytics into your products and workflows.

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mParticle

The Customer Data Platform for Enterprise Brands

A customer data platform (CDP) that helps you unify your customer data and orchestrate personalized experiences.

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Hotjar

Understand how users behave on your site, what they need, and how they feel, fast.

A product experience insights platform that provides behavior analytics and feedback data.

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Heap

The Digital Insights Platform.

A product analytics platform that automatically captures all user interactions on your website and app.

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Matomo

The Google Analytics alternative that protects your data.

An open-source web analytics platform that gives you 100% data ownership.

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Hotjar

Understand how users behave on your site, what they need, and how they feel, fast.

Behavior analytics software that provides heatmaps, session recordings, and user feedback tools.

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Crazy Egg

Improve your website, fix user experience issues, and increase your conversion rates.

Website optimization tool that provides heatmaps, session recordings, A/B testing, and surveys to improve user experience and conversion rates.

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Heap

The future of digital insights.

A product analytics platform that automatically captures all user interactions.

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Instapage

The only platform that helps you create, personalize & optimize landing pages at scale.

A landing page platform for creating, personalizing, and optimizing post-click experiences.

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Leadpages

Turn clicks into customers.

A landing page builder and lead generation platform that helps small businesses create high-converting websites and landing pages.

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Hotjar

Understand how users behave on your site, what they need, and how they feel, fast.

Provides heatmaps, session recordings, and user feedback tools to help understand user behavior.

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Heap

The Digital Insights Platform that illuminates the full user journey.

A product analytics platform that automatically captures all user interactions on your website and app.

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Adobe Target

Test, personalize, and optimize every experience.

An enterprise-level testing and personalization solution from Adobe Experience Cloud.

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Hotjar

Understand how users behave on your site, what they need, and how they feel, fast.

Provides behavior analytics and feedback data to help you understand your users.

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Heap

The future of product analytics is here.

A product analytics platform that automatically captures and organizes all your customer data.

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Adobe Analytics

The leading analytics and measurement tool.

An enterprise-level analytics platform for gaining deep insights into customer journeys.

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Crazy Egg

Improve your website. Instantly.

A website optimization tool that provides heatmaps, session recordings, and A/B testing.

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VWO

The All-in-One Experience Optimization Platform.

A platform for A/B testing, personalization, and conversion rate optimization.

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Crazy Egg

Make your website better. Instantly.

Provides heatmaps, session recordings, A/B testing, and website optimization tools.

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VWO

The All-in-One Experience Optimization Platform.

An A/B testing and conversion rate optimization platform that includes heatmaps and session recordings.

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ManageByStats

Your All-in-One Amazon Seller Software.

A comprehensive suite of tools for Amazon sellers to manage their business.

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HelloProfit

Amazon Seller Analytics & PPC Software Tool.

A software tool for Amazon sellers to track their profits and manage their business.

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Kissmetrics

Customer Engagement Automation.

A product and marketing analytics tool that helps you understand, segment, and engage your customers.

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Inspectlet

Google Analytics tells you what, Inspectlet tells you why.

Provides session recording, heatmaps, and form analytics to understand user behavior.

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CashCowPro

Amazon Analytics Made Easy.

A suite of tools for Amazon sellers to track sales, profits, and keywords.

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Session Rewind

See what your users are doing on your website.

A session replay and heatmap tool for websites, e-commerce stores, and SaaS platforms.

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