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🔧 Amazon Publisher Services

Amazon Publisher Services

Helping publishers build, monetize, and grow their business.

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Overview

Amazon Publisher Services (APS) offers a suite of cloud-based ad monetization solutions for publishers. This includes Transparent Ad Marketplace (TAM), a server-side header bidding solution, and Unified Ad Marketplace (UAM), which provides access to demand from Amazon and other buyers. APS aims to help publishers increase their ad revenue and improve user experience.

✨ Key Features

  • Transparent Ad Marketplace (TAM) for server-side bidding
  • Unified Ad Marketplace (UAM) for simplified demand access
  • Connections Marketplace for third-party services
  • Shopping Insights for audience data
  • Single call to Amazon's cloud for reduced latency

🎯 Key Differentiators

  • Access to unique Amazon demand
  • Server-side bidding for reduced latency
  • Shopping insights based on Amazon's data

Unique Value: A server-side monetization solution that provides access to Amazon's unique demand and shopping data, helping publishers increase revenue.

🎯 Use Cases (4)

Website and app monetization Server-side header bidding Increasing ad revenue Accessing Amazon's ad demand

✅ Best For

  • Boosting ad revenue for publishers through a competitive and transparent auction.

💡 Check With Vendor

Verify these considerations match your specific requirements:

  • Very small publishers who may not meet the traffic requirements.

🏆 Alternatives

Google Open Bidding Prebid.js

Offers a more streamlined and potentially higher-earning alternative to client-side header bidding, with the added benefit of Amazon's demand.

💻 Platforms

Web API

🔌 Integrations

Various SSPs and ad tech vendors through Connections Marketplace

🛟 Support Options

  • ✓ Email Support
  • ✓ Dedicated Support (Standard tier)

🔒 Compliance & Security

✓ GDPR ✓ SSO ✓ GDPR

💰 Pricing

Contact for pricing
Visit Amazon Publisher Services Website →

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