Gupshup

The leading Conversational Engagement Platform

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Overview

Gupshup is a global leader in conversational engagement, providing a comprehensive platform for businesses to build rich conversational experiences. They offer access to the WhatsApp Business API and over 30 other messaging channels. Their platform includes tools for building AI-powered chatbots, a scripting engine, an agent inbox, and a suite of APIs for developers. They cater to a wide range of businesses, from startups to large enterprises.

✨ Key Features

  • Omnichannel Messaging API (30+ channels)
  • AI-powered Chatbot Builder
  • Agent Assist Inbox
  • Conversational IVR
  • Gupshup IP (GIP) Messaging
  • Marketing Automation

🎯 Key Differentiators

  • Advanced AI and NLP capabilities for building sophisticated chatbots.
  • Extensive experience and strong presence in emerging markets.
  • Support for a very wide range of messaging channels beyond the mainstream ones.

Unique Value: Enables enterprises to build rich, AI-powered conversational experiences at scale across more than 30 global messaging channels.

🎯 Use Cases (4)

Conversational Marketing and Commerce Automated Customer Support Building Enterprise-grade Chatbots Transactional Alerts and Notifications

✅ Best For

  • Deploying sophisticated AI chatbots for banks and financial institutions.
  • Running large-scale promotional campaigns over WhatsApp for retail brands.
  • Powering customer support for logistics and delivery companies.

💡 Check With Vendor

Verify these considerations match your specific requirements:

  • A small business needing a very simple, plug-and-play shared inbox for a few agents.

🏆 Alternatives

MessageBird Twilio Infobip

Offers more advanced and mature AI chatbot-building capabilities compared to many CPaaS providers, making it ideal for complex automation use cases.

💻 Platforms

Web API

🔌 Integrations

WhatsApp Salesforce Zendesk Shopify Google's Business Messages Instagram

🛟 Support Options

  • ✓ Email Support
  • ✓ Live Chat
  • ✓ Phone Support
  • ✓ Dedicated Support (Enterprise tier)

🔒 Compliance & Security

✓ GDPR ✓ ISO 27001 ✓ SSO ✓ ISO 27001

💰 Pricing

Contact for pricing

✓ 14-day free trial

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