LinkedIn Ads
Reach a community of professionals.
Overview
LinkedIn Ads is the advertising platform for the LinkedIn professional network. It enables advertisers to reach and engage with a global community of professionals, targeting them based on job title, industry, company size, seniority, and other professional criteria.
✨ Key Features
- Sponsored Content (Native Ads)
- Message Ads (Sponsored InMail)
- Dynamic Ads
- Text Ads
- Lead Gen Forms
- Targeting by job title, function, industry, company
🎯 Key Differentiators
- Unmatched professional demographic data for B2B targeting.
- Context of a professional networking site leads to a different user mindset.
- Lead Gen Forms for seamless lead capture.
Unique Value: Target decision-makers and professionals based on their job title, industry, and company, in a professional context.
🎯 Use Cases (5)
✅ Best For
- Generating high-quality leads for B2B products and services.
- Running account-based marketing campaigns targeting specific companies.
- Building brand credibility and thought leadership within specific industries.
💡 Check With Vendor
Verify these considerations match your specific requirements:
- B2C e-commerce for low-priced consumer goods.
- Campaigns targeting broad consumer interests outside of a professional context.
🏆 Alternatives
Offers significantly more robust and accurate professional targeting data than any other social or search platform.
💻 Platforms
🔌 Integrations
🛟 Support Options
- ✓ Email Support
- ✓ Live Chat
- ✓ Dedicated Support (Varies by spend tier)
🔒 Compliance & Security
💰 Pricing
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