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Top Producer

The Ultimate Real Estate CRM.

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Overview

Top Producer has been a staple in the real estate industry for decades, offering a CRM platform designed to help agents manage their contacts, nurture leads, and track transactions. Its key features include deep MLS integration for creating reports and tracking property data, automated marketing campaigns, and transaction management capabilities. The latest version, Top Producer X, features a more modern, intuitive interface.

✨ Key Features

  • Contact and Lead Management
  • MLS Integration (Live MLS data, reports)
  • Automated Email Drip Campaigns
  • Transaction Management
  • AI-powered Smart Targeting for identifying potential sellers
  • Mobile App
  • Marketing Templates

🎯 Key Differentiators

  • Long-standing reputation in the industry
  • Deep MLS integration for property-centric data
  • Comprehensive feature set covering the entire client lifecycle

Unique Value: Provides a robust, all-in-one system for managing client relationships and transactions, backed by decades of industry experience.

🎯 Use Cases (3)

Individual agents who want deep MLS integration in their CRM. Agents looking to nurture their sphere of influence (SOI) and past clients. Real estate professionals who value a long-established, industry-specific CRM.

✅ Best For

  • Creating professional, data-rich property reports directly from the MLS to send to clients.
  • Setting up long-term 'set it and forget it' marketing campaigns for different contact groups.
  • Identifying potential sellers within the database using AI-powered insights.

💡 Check With Vendor

Verify these considerations match your specific requirements:

  • Teams needing advanced lead routing and collaboration tools.
  • Users who require extensive third-party integrations beyond the core real estate ecosystem.

🏆 Alternatives

Wise Agent IXACT Contact Follow Up Boss

Compared to newer CRMs, Top Producer offers a more traditional interface but a very deep feature set that covers more than just lead nurturing.

💻 Platforms

Web iOS Android

🔌 Integrations

Realtor.com Zillow Dotloop Multiple Listing Services (MLS)

🛟 Support Options

  • ✓ Email Support
  • ✓ Live Chat
  • ✓ Phone Support

💰 Pricing

$60.00/mo
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