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Customer Analytics

Compare 31 customer analytics tools to find the right one for your needs

🔧 Tools

Compare and find the best customer analytics for your needs

Placer.ai

Location Analytics & Foot Traffic Data.

A location analytics platform that provides insights into foot traffic and consumer behavior in the physical world.

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FullStory

The Digital Experience Intelligence Platform

A platform that combines session replay, product analytics, and collaboration tools.

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Mixpanel

Product analytics for building better products

A product analytics tool that helps you convert, engage, and retain more users.

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Contentsquare

The Digital Experience Analytics Platform

An AI-powered platform to understand and optimize the digital customer experience.

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Segment

The Customer Data Platform for a World-class Customer Experience

A customer data platform (CDP) that helps you collect, clean, and control your customer data.

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CleverTap

The All-in-One Customer Engagement Platform

An all-in-one customer engagement and retention platform that helps brands personalize and optimize all consumer touchpoints.

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Ometria

The Customer Data and Experience Platform for Retail.

A customer data and experience platform that helps retailers create personalized marketing experiences.

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Bloomreach

The Commerce Experience Cloud.

A suite of products that powers personalized commerce experiences across the entire customer journey.

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EDITED

The world's leading retail intelligence platform.

A retail intelligence platform that provides real-time data and analytics on pricing, promotions, and product assortments.

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Amplitude

The Digital Analytics Platform

A product analytics platform that helps businesses understand user behavior.

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Pendo

The All-in-One Product Experience Platform

A product experience platform that helps software companies create products customers love.

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Google Analytics

Get a deeper understanding of your customers.

A web analytics service that tracks and reports website traffic.

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Qlik Sense

The most complete platform for modern, self-service analytics.

An end-to-end data integration and analytics platform that helps you find and share meaningful insights.

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Amplitude Analytics

The Digital Analytics Platform.

A product intelligence platform that helps you understand user behavior and build better products.

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Google Analytics 4

Get a deeper understanding of your customers.

An analytics service that enables you to measure traffic and engagement across your websites and apps.

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Heap

The future of digital insights.

A digital insights platform that automatically captures all user data from your website or app.

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Optimizely

The Digital Experience Platform

A digital experience platform that helps businesses experiment, personalize, and optimize their websites and apps.

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HubSpot Marketing Hub

Marketing software to help you grow traffic, convert more visitors, and run complete inbound marketing campaigns at scale.

An all-in-one marketing automation platform with built-in analytics.

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Tableau

See and understand your data.

A visual analytics platform transforming the way we use data to solve problems.

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Domo

The Business Cloud

A cloud-native platform that combines BI & analytics, data apps, and integrations to get work done.

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Looker

The business intelligence and data application platform.

A business intelligence and data analytics platform that helps you explore, analyze, and share real-time business analytics.

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Microsoft Power BI

Create a data-driven culture with business intelligence for all.

A business analytics service by Microsoft that provides interactive visualizations and business intelligence capabilities.

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Sisense

Go beyond the dashboard.

An AI-driven analytics platform that helps you infuse analytics everywhere.

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Hotjar

Understand how users behave on your site, what they need, and how they feel, fast.

A product experience insights tool that provides behavior analytics and feedback data.

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Crazy Egg

Improve your website, and boost your conversion rates.

A website optimization tool that provides heatmaps, session recordings, and A/B testing.

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Adobe Analytics

The leading enterprise-class analytics solution.

An industry-leading solution for applying real-time analytics and detailed segmentation across all marketing channels.

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SAS Customer Intelligence 360

Create personalized experiences that build loyalty and drive revenue.

An integrated marketing platform that combines customer data, analytics, and marketing automation.

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RetailNext

The In-Store Analytics Leader.

An in-store analytics platform that provides comprehensive insights into shopper behavior and store operations.

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Bluecore

The Retail Marketing Platform.

A retail marketing platform that unifies customer and product data to create personalized multi-channel campaigns.

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Kissmetrics

Customer Engagement Automation

A customer engagement automation platform that helps SaaS and e-commerce businesses grow.

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Manthan

AI-Powered Analytics for Retail and CPG.

An AI-powered analytics platform that provides prescriptive and descriptive analytics for retailers and CPG brands.

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