Programmatic Advertising
Compare 30 programmatic advertising tools to find the right one for your needs
🔧 Tools
Compare and find the best programmatic advertising for your needs
StackAdapt
A self-serve programmatic DSP for native, display, video, CTV, and audio ads.
illumin (AcuityAds)
A journey-based advertising platform that allows marketers to plan, buy, and optimize campaigns based on the consumer journey.
Viant Technology
A people-based DSP that enables omnichannel advertising with a focus on CTV and cookieless solutions.
Beeswax (by FreeWheel)
A highly customizable DSP platform that gives sophisticated advertisers control over their bidding algorithms.
SmartyAds
A company offering a suite of programmatic products, including a DSP, SSP, and Ad Exchange.
Simpli.fi
A programmatic platform specializing in localized and addressable advertising.
Basis Technologies
A unified platform for programmatic, search, social, and direct media buying.
Quantcast Platform
An AI-driven platform for audience intelligence and programmatic advertising, helping brands reach new customers.
The Trade Desk
An independent demand-side platform (DSP) for omnichannel programmatic advertising.
SmartyAds DSP
A full-stack programmatic platform offering a DSP for advertisers and agencies seeking global reach and flexible campaign management.
PubMatic
An independent technology company that provides a supply-side platform for publishers.
Quantcast
An advertising technology company that specializes in AI-driven audience intelligence and programmatic advertising.
Choozle
An easy-to-use digital advertising platform that combines data and programmatic buying.
Roku Advertising (OneView)
Roku's ad platform for buying and measuring TV streaming advertising.
Google Display & Video 360
Google's integrated demand-side platform (DSP) for programmatic ad buying.
Xandr Invest (Microsoft Invest)
A strategic buying platform and DSP offering access to premium inventory and advanced data capabilities.
Magnite
A major supply-side platform (SSP) for publishers to monetize their ad inventory.
Amazon DSP
Amazon's demand-side platform for programmatic advertising on and off Amazon.
Adobe Advertising Cloud
An omnichannel DSP that is part of the Adobe Experience Cloud.
MediaMath
An independent DSP focused on transparency and supply chain accountability.
Criteo
A platform focused on commerce marketing and advertising, specializing in retargeting.
AdRoll
An e-commerce marketing platform specializing in retargeting and brand awareness.
Yahoo Advertising
A unified ad tech platform offering a DSP with access to exclusive data and omnichannel inventory.
Xandr
Microsoft's advertising platform for buyers and sellers of programmatic ads.
Taboola
A leading content discovery and native advertising platform.
OpenX
An omnichannel supply-side platform and ad exchange focused on people-based marketing.
Smaato
A digital ad tech platform with a focus on mobile app monetization for publishers and advertisers.
PropellerAds
An ad network and platform providing access to unique traffic sources, known for push notifications and popunder ads.
Outbrain
A leading native advertising platform for content discovery and recommendation.
BidMind
A programmatic platform delivering ads across DOOH, audio, CTV, mobile, and desktop, available as self-serve or managed.