Quantcast Platform
The Advertising Platform for the Modern World.
Overview
The Quantcast Platform is an advertising technology solution that uses AI and machine learning to help brands, agencies, and publishers understand and reach their audiences. It provides tools for audience insights, targeting, and measurement across the programmatic ecosystem.
✨ Key Features
- Audience Intelligence (Quantcast Measure)
- Programmatic Advertising (Quantcast Advertise)
- AI-driven Targeting and Optimization
- Contextual Targeting
- Predictive Audiences
- Comprehensive Measurement
🎯 Key Differentiators
- Proprietary live data set of audience behaviors across the open internet.
- Advanced AI and predictive modeling for finding new audiences.
- Free audience measurement tool (Quantcast Measure).
Unique Value: Leverage one of the world's largest real-time audience behavior datasets and advanced AI to find and influence your next customers.
🎯 Use Cases (4)
✅ Best For
- Identifying and reaching new, high-value audiences for brands.
- Driving performance for direct-response advertising campaigns.
- Gaining deep insights into website and campaign audiences.
💡 Check With Vendor
Verify these considerations match your specific requirements:
- Small businesses looking for a simple, self-serve social or search ad tool.
- Campaigns with very small budgets.
🏆 Alternatives
Offers a unique combination of free, powerful audience insights with a full-funnel advertising platform, allowing for a more integrated approach to planning and execution.
💻 Platforms
🔌 Integrations
🛟 Support Options
- ✓ Email Support
- ✓ Phone Support
- ✓ Dedicated Support (All clients tier)
🔒 Compliance & Security
💰 Pricing
Free tier: Quantcast Measure for audience insights is free.
🔄 Similar Tools in Advertising Platforms
Google Ads
Google's online advertising platform that allows businesses to reach customers across Google's netwo...
Meta Ads (Facebook & Instagram)
Advertising platform for Facebook, Instagram, Messenger, and Audience Network....
Microsoft Advertising
Advertising platform for the Microsoft Search Network (Bing, Yahoo, AOL) and partner sites....
Amazon Advertising
Advertising solutions to reach customers on and off Amazon....
LinkedIn Ads
Advertising platform for reaching a professional audience on LinkedIn....
TikTok Ads
Advertising platform for the short-form video app TikTok....